FOR THE CANCER FOUNDATION OF SASKATCHEWAN

EXECUTIVE SUMMARY

Thank you for this opportunity to provide a response to your Request for Proposal for the Cancer Foundation of Saskatchewan’s donor engagement centres.

We are inspired by your commitment to patient care and comfort, supporting cancer research, high dose rate brachytherapy and supporting exceptional cancer care for Saskatchewans.

Your philanthropic partners believe in that same vision. They are investing in the continuous advancement of compassionate care that your centres and programs provide.

Celebrating the philanthropic investment made by your donors may be the primary purpose of these new donor engagement centres but we know they can do so much more than that. Of course, they will celebrate philanthropy in a beautiful, meaningful way but they will also communicate the transformational impact of the Cancer Foundation of Saskatchewan and the work that is being done.

As a fundraising and stewardship tool, your donor engagement centres will help you retain donors, grow philanthropic revenue, engage critical stakeholder groups, and provide you with messages that you can migrate across all your communication channels. All this results in the further enhancement of your philanthropic culture.

Thank you for the opportunity to respond to your Request for Proposal. We hope the following information is helpful as you choose your partner.

OUR UNDERSTANDING OF

YOUR PROJECT

Your aspirations are inspiring. We would be privileged to partner with you to make them come to life. We understand the project would have two donor engagement centres in two different locations.

Saskatoon Cancer Centre

Allan Blair Cancer Centre

The donor engagement centres’ primary purpose will be to recognize and celebrate your philanthropic partners who share your vision. It is our understanding that you want to accomplish this and more by skillfully integrating donor recognition, design, and storytelling in a hybrid mix of digital and static (what we call Brook Easy Change) systems.

Your donor wall engagement centres will communicate the impact of philanthropic investment by creating an exceptional donor experience in storytelling by specifically communicating the impact of philanthropy on care. At the same time, it will clearly link philanthropic investment to your ability to provide even better care in the future.

By doing this, you will not only be able to provide an exceptional donor experience but you will have a powerful tool that helps you accelerate the trajectory of success in your philanthropic program even more.

Helping Saskatchewans.

ABOUT

BROOKGLOBAL

For more than 40 years, BrookGlobal has been a family-owned business. The company was born as an architectural signage firm and evolved into crafting donor engagement centres for hospitals and universities in the 1980s.

Twenty years later, we strengthened our commitment to improving philanthropy, and in 2014, we pioneered a paradigm shift to engagement systems that have become game-changers for our partners. These engagement systems are exquisitely beautiful, highly effective, and easily updatable to continue recognizing and inspiring donors.

In creating innovative engagement systems to inspire donors, BrookGlobal takes an evidence-based approach reinforced by deep experience and a broad knowledge base from everyone at #TeamBrook.

Our common denominator? Passion for inspiring philanthropic investment to impact more lives positively.

THE CANCER FOUNDATION OF SASKATCHEWAN

PROJECT TEAM

The health and safety of your patients and staff are of the utmost importance to us. All members of #TeamBrook, including contractors, are fully vaccinated and we agree to abide by whichever regulations are in place at the time of installation.

Sam Plater

PROJECT LEAD, KEY CONTACT

Shawn Plater

STRATEGIST

Roz Bodrug

CREATIVE SPECIALIST

Aaron Noble

PROJECT COORDINATOR

Miroslav Mackic

OPERATIONS MANAGER

Bruce Plater

CHIEF R&D, ENGINEERING

Claude Esekody

CLIENT CARE

DEVELOPING YOUR

DONOR RECOGNITION

To orchestrate the success of your project, we would employ our tried-and-true methodology that we have used on hundreds of projects.

This methodology begins with a Discovery phase to ensure that we gain an understanding of your project’s primary objectives, aspirations, and challenges. The other three phases ensure that the entire project comes to a successful conclusion, on time and on budget. 

Our methodology has four phases. Each is briefly outlined below. To learn more about any phase, please click that box for a more in-depth description.

DISCOVERY

Understanding Your Needs

  • Your fundraising program’s strategic objectives and aspirations
  • Your philanthropic and institutional culture
  • Your decision-making process and key stakeholders you want to involve
  • Existing donor recognition elements and policies
  • Your ideal timeline and budget
  • Engineering knowledge for possible locations of donor recognition elements
  • You and your architect’s design themes and aspirations

STRATEGY

Ensuring Success

  • Affirm objectives and goals
  • Finalize donor recognition strategy and/or strategies for individual donor engagement centres
  • Develop tangible goals to benchmark project success
  • Develop plans that speak to all stakeholders
  • Develop a plan to determine the frequency and method of updating content in centres

Developing Solutions

  • Utilize strategies to inform the design
  • Orchestrate a creative design development process that engages all your desired stakeholders
  • Create designs that skillfully combine beauty, creativity, and functionality to ensure you have tools for the fundraising program
  • Finalize overall design and content plan

IMPLEMENTATION

Bringing It All to Life

  • Fabricate and quality test the centre
  • Work with Engineering, Operations and Facilities to coordinate and install your donor engagement centre
  • Post-installation content updates

Stronger Together.

PROJECT

CASE STUDIES

exterior donor recognition at Jim Pattison Children's Hospital

JIM PATTISON CHILDREN'S HOSPITAL FOUNDATION

CHILDREN'S MERCY RESEARCH INSTITUTE

donor engagement center

HEALTH SCIENCES CENTRE FOUNDATION

PROJECT

ILLUSTRATIONS

Designing beautiful, creative, and impactful donor recognition to honour your community of donors would be a process orchestrated collaboratively with you. We
refer to that process as the design development process.

In this section, we provide a few illustrations to serve as examples of a potential starting point for our collaborative design development process.

CONCEPT ILLUSTRATIONS

To see the design descriptions and highlights, please click the button below.

PROJECT

INVESTMENT

We know financial considerations are important, so we have provided budget ranges to give context to each of the illustrative concepts shown above. These ranges are preliminary. We would work with you in the Discovery Phase to determine final pricing based upon the final design and size, materials chosen, and digital content requirements for your donor engagement centres.

PROJECT

TIMELINE & MILESTONES

PORTFOLIO OF

INSPIRATION

CLIENT

REFERENCES

INOVA SCHAR CANCER INSTITUTE

Kerri Kilbane

Director of Donor Stewardship

P: 703-289-2073

E: kerri.kilbane@inova.org

ISLAND HEALTH - VANCOUVER

Beth Cairns

CFRE Manager, Leadership & Giving

P: 250-519-1750

E: beth.cairns@viha.ca

CANCERCARE MANITOBA

Patti Smith

Chief Development Officer

P: 204-787-1758

E: psmith@cancercare.mb.ca

UNIVERSITY OF REGINA

Marc Butikofer

Director, Advancement

P: 306-337-2921

E: marc.butikofer@uregina.ca

Pablo De Lucas

Stewardship Officer

P: 306-596-5890

E: pablo.de.lucas@uregina.ca

WHY

BROOKGLOBAL

Experience with organizations of similar size, scope, and complexity

Alignment in organizational values

Technical abilities and resources

Understanding and appreciation of the philanthropic landscape of donor recognition

Ability to facilitate the entire process from discovery through to implementation

Competitive pricing structure that reflects our appreciation for the valued partnership

Demonstrated concern for consistency, accuracy, and attention to detail

Recommendations from current clients

IN

CONCLUSION

We would be thrilled to create and install your donor engagement centres. It is our
belief that doing so would not only create memorable experiences for your current
donors but would inspire future donors to join in the mission and vision of the Cancer Foundation of Saskatchewan!

Thank you!

DOWNLOAD A PDF OF THIS PROPOSAL

CONFIDENTIAL  | 11 JULY 2022

Sam Plater

PROJECT LEAD, KEY CONTACT
Sam is a young and energic individual, who is passionate about understanding the driving needs of our clients to help them achieve their donor recognition goals and create lasting relationships. His communication skills greatly strengthen the relationships with our clients, expanding our methodology, services, and reach.

Shawn Plater

STRATEGIST

As one of the Principals of BrookGlobal, Shawn’s passion, enthusiasm, and communication skills are admirable and contagious, making him a highly effective leader. He is a team player who interacts professionally and co-operatively with clients, suppliers, co-workers & management within the organization. With more than fifteen years of experience in consulting, production, project management, and customer service, Shawn has an aptitude to provide strategic direction for sustainable recognition programs.

Roz Bodrug

CREATIVE SPECIALIST

Roz creates beautiful designs that are not only aesthetically pleasing but also tell a story, create an emotional connection and inspire action by combining graphics and key messages. Roz works closely with our architectural and engineering design teams to deliver a finished product that complements each client’s brand.

Aaron Noble

PROJECT COORDINATOR

Aaron combines his strong customer service and detail orientation with an unfailing willingness to help others in serving each and every customer. As an experienced project manager, he has overseen and coordinated major projects from design to construction during the past decade. He guides teams from across the Americas to ensure projects remain on schedule, and within budget, as they exceed the expectations of our client partners in achieving successful outcomes.

Miroslav Mackic

OPERATIONS MANAGER

Positive, organized, and efficient, Miro provides strategic leadership to the production and project management teams, ensuring effective management of labour, productivity, quality control, and safety. He uses his extensive operations experience to ensure our teams and projects are running on schedule without errors or issues.

Bruce Plater

Chief r&d, ENGINEERING

Bruce is a maestro when it comes to taking the design of a donor engagement system and making it a reality. With over 30+ years of building and designing donor engagement systems, Bruce has seen it all. This level of insight and intuition has led to the development of many of our systems such as the Brook Easy Change system and our Suspended Cable system. Bruce runs our engineering team to model the designs via CAD to develop detailed drawings for all the material and components needed to create the donor engagement system. These instructions are used by our install team and project management for the upcoming installation and material purchasing.

Claude Esekody

client care

Claude is an expert in delivering success in our partner’s reordering and inquiries. Claude is very motivated, always challenging himself to do more, and his willingness to take on additional tasks makes him a great team player. His attention to detail in establishing a client’s needs and timeline and then ensuring all deadlines are met results in a precise finished product. He also has a contagious laugh that can’t help but make you smile.

DISCOVERY

The purpose of the Discovery Phase is to ensure that we understand the strategic objectives and aspirations you have for your philanthropic program and that the plan for the donor wall recognition systems fits into those objectives. This ensures that everything we co-create with you is capable of being a tool to help drive the growth and awareness of the important work your foundation does.

The Discovery Phase concludes after we’ve drafted two working documents with you – Major Objectives of the Project and What Does Success Look Like? We review and affirm those documents in the next phase – the Strategy Phase. 

STRATEGY

The Strategy Phase is when we take all we learned in the Discovery Phase and develop strategies to ensure your project achieves as many strategic objectives as possible.

In addition, we work with you to confirm your aspirations related to viewer experience, then use this knowledge to create strategies to impact the design of your display. This ensures that the design can optimally communicate your appreciation of your donors nowand remain a relevant, impactful, philanthropic tool for years to come.

DESIGN

The Design Phase is when everything begins to take shape. It is in this phase that we work with you to make the transition from ideas and concepts to actual drawings, illustrations, or documents that become real.

We have enormous experience in orchestrating this process to produce a result that uniquely reflects your aspirations, hopes, and dreams. In addition, we ensure you end up with powerful tools to help drive and sustain growth in your philanthropic program, speak to all audiences, enhance your culture, and provide critical messages you can migrate across all communication channels.

IMPLEMENTATION

The Implementation Phase is exactly what the name implies. It is the phase when the display is built, tested, and installed. We bring our vast construction and engineering experience to this process and can navigate unforeseen challenges or last-minute changes needed.

Our attention to detail and commitment to quality ensure that your display is a long-lasting tool for your department. We have received numerous accolades from hospital and university facility offices for our installers’ professionalism and capabilities. We understand that we are visitors to your facility, and we do everything we can to honor and respect that environment. 

BrookGlobal has vast experience working with complex organizations related to recognition displays.

BrookGlobal’s humble expertise, work ethic, and commitment to excellence is seen in everything we do.  

BrookGlobal’s 40+ years of experience with over 800 projects gives us a breadth and depth of knowledge and ability.

Celebrating communities and clearly communicating the impact of those communities is a powerful tool to sustain and even accelerate the trajectory of growth of a philanthropic program.

Our partnership is one from start to finish and this ensures that your donor recognition is a powerful and effective communication tool for your fundraising team.

BrookGlobal believes in the impact our clients make in their communities and the world. We believe an investment like this project is one that returns value to our clients and helps them grow and sustain their foundation’s work.

BrookGlobal’s commitment to excellence and attention to accuracy and detail can be seen in our projects across North America.

BrookGlobal has raving fans and a commitment to “Deliver the wow!” in every project for every client.