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Health Sciences Center Foundation

WINNIPEG, MB

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PROJECT

SUMMARY

We chose to highlight this project because it illustrates:

  • A Donor Celebration Center that seeks to change how the institution views itself – growing from a city institution to a province-wide institution
  • A carefully designed Center that showcases the celebration of philanthropy in the context of the hospital’s history, milestones, significant research accomplishments, and passionate volunteers
  • An entirely new way for the Foundation to communicate both the history and the impact philanthropy could make on the future
  • A Center thoughtfully and beautifully designed to illustrate the diversity of Manitoba and give all audiences the opportunity to see themselves in the institution’s history and future
  • A holistic philanthropic and history Center that speaks to multiple audiences (philanthropic partners, hospital staff, caregivers, volunteers, patients, families, visitors, Board Members, etc.) and allows these critical messages to be migrated across other communication channels, thus impacting audiences who may never step foot in the facility

 

“The end product is a holistic communication and engagement system that speaks not only to our donors, but to hospital staff, patients, families, visitors, Board members, and more. We strongly believe that our Donor Celebration Center will be an important tool in increasing our fundraising revenue, improving donor retention, supporting our communication strategy, and enhancing our philanthropic culture. We highly recommend the BrookGlobal team to any fundraising leaders who are looking to honour and engage stakeholders in a meaningful and sustainable way.”
Jon Lyon
President and CEO
Health Sciences Center Foundation

CONFIDENTIAL  | 27 SEPTEMBER 2023